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Las Vegas: Feb 16-18, 2027      About      For Attendees      For Exhibitors      Event Information      Education & Experiences     Travel

What is MAGIC Las Vegas?


MAGIC by Informa, Las Vegas is a deeply rooted community and established home to the largest selection of trend, young contemporary, modern sportswear, apparel, footwear, and accessories brands in the industry.

February 16–18, 2027 | Las Vegas Convention Center

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Discount Deadline: January 21, 2027

16,900+ Attendees

across our February 2026 Las Vegas event, including a mix of brands, buyers, influencers, stylist, industry experts, and press

800+ Brands

exhibited across Trend, Young Contemporary, Modern Sportswear, Accessories, Footwear, Home, Gift & Beauty, Kids, and Contemporary

80% Buying Power

on the show floor, with over 74% being top decision makers, including C-Suite Executives, Presidents, VPs, and more

80+ Countries

and regions represented across the show floor, with 46% of buyers from the Western and 26% from the Southern regions of the U.S.

The Countdown to Las Vegas is On

Impact

MAGIC by Informa, Las Vegas is committed to sustainability and paving the way for a brighter future in fashion.

Everything You Need to Know

Here is where you'll find answers to the most commons questions you may have about MAGIC Las Vegas. If you still can't find the answer, than contact our Attendee Customer Service Team.

You expressly assume all risks associated with, resulting from or arising in connection with your participation in and/or attendance at the Event.  Informa does not make any warranty as to the Event in general, including, without limitation, in relation to: (a) the benefit or outcome of any sale, interaction or transaction you may have with any exhibitor, sponsor or attendee or (b) the benefit or outcome (commercial or otherwise) that you may achieve as a result of attending the Event. Informa and all entities within the Informa Group (as well as any employees or other representatives of the same) exclude all liability for any loss, injury or damage whatsoever that you may suffer in connection with or arising from the Event whether direct, indirect, consequential, special, incidental or punitive loss, injury or damage (including, without limitation, injury or disease to persons, property damage, theft, loss of profits, loss of business, loss of opportunity, loss of goodwill, loss or corruption of data or any other type of economic loss, injury or damage) or otherwise.  For the avoidance of doubt, Informa shall not incur any liability whatsoever for any products displayed or sold by any exhibitor or sponsor at the Event.