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MAGIC New York - Feb. 24 - 26, 2026      About      For Attendees      For Exhibitors      Event Information      Education & Experiences      Press      Partners     Travel

For Exhibitors

Your MAGIC Experience Starts Now

New York is the perfect platform for brands to showcase their newest collection to a new audience of highly engaged fashion buyers, influential industry professionals, and press. Apply now to secure your spot at the upcoming event. 

Qualifications

New York is home to the industry’s top women’s trend, young contemporary, and modern sportswear fashion brands – spanning affordable to moderate price points – and welcomes all interested brands to apply to exhibit at upcoming events. Submit your application to showcase your collection now. All applications will be reviewed carefully by our team and you will hear back within a few short days about next steps.

Exhibitor Resource Center

For exhibitors who have already confirmed their participation in MAGIC by Informa 2026 events, the Exhibitor Resource Center is your one-stop-shop for all of the tools and resources you'll need to prepare for a successful event. Log in to start planning. 

View February 2026  |  View September 2026

Industry Voices

“This is the best part of the job for all of us. Being here, meeting people, chatting about what people are having success within different markets, what people feel is emerging on the trend front, [MAGIC] is just vital to stay connected and inspired."

ASOS
Senior Footwear Buyer

“MAGIC New York has that intimate feel that is different from the Las Vegas market. Even though this city is crazy and loud, this show is calm and pulls people in and provides a great experience for the customers."

WISHLIST
Sales Director

“The MAGIC New York crowd is amazing and so full of life. Is there anywhere better to be than on this show floor? The MAGIC name carries weight in the marketplace. It provides the expectation that the show will run smoothly and provide brands and buyers that environment to make connections and have a positive future in the business."

MOD REF
Sales Manager

Exhibitor FAQs

Review frequently asked questions designed to answer your most pressing concerns and ensure seamless event experience.

Coming Soon

Apply to Exhibit

Apply to show your new collection at an upcoming event. Our team will carefully review your application to ensure you have the best event experience possible.

Apply to Exhibit

You expressly assume all risks associated with, resulting from or arising in connection with your participation in and/or attendance at the Event.  Informa does not make any warranty as to the Event in general, including, without limitation, in relation to: (a) the benefit or outcome of any sale, interaction or transaction you may have with any exhibitor, sponsor or attendee or (b) the benefit or outcome (commercial or otherwise) that you may achieve as a result of attending the Event. Informa and all entities within the Informa Group (as well as any employees or other representatives of the same) exclude all liability for any loss, injury or damage whatsoever that you may suffer in connection with or arising from the Event whether direct, indirect, consequential, special, incidental or punitive loss, injury or damage (including, without limitation, injury or disease to persons, property damage, theft, loss of profits, loss of business, loss of opportunity, loss of goodwill, loss or corruption of data or any other type of economic loss, injury or damage) or otherwise.  For the avoidance of doubt, Informa shall not incur any liability whatsoever for any products displayed or sold by any exhibitor or sponsor at the Event.