Featured News Articles About MAGIC

Informa Gives Digital Trade Shows a Thumbs Up

Initial results are positive for Informa Markets Fashion’s first digital trade shows. Collectively, the five shows highlighted 1,100 brands across 1,350 digital showrooms and nearly 20,000 retailers from 78 countries have signed up to participate so far.

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Featured Press Releases About MAGIC

Informa Markets Fashion Announces 2021 Event Dates, Including New Pop Up Orlando Event, Continuation of Digital Opportunities, and the Return of Large-Scale Physical Marketplaces

 Delivering a new hybrid event model, Informa Markets Fashion will continue evolving their digital event opportunities and reintroduce thoughtfully organized, physical experiences in 2021, starting with a new ‘MAGIC Pop Up Orlando’ event in February and the return of keystone, in-person marketplaces in the second half of the year.

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Media Qualifications & Credentials

Looking to attend one of our events as press? Press registration is open to all fashion related trade- and consumer-focused media outlets. Explore the drop downs below for more details on qualifications and credentials needed. Please note, all press registration requests are reviewed and subject to show management final approval.

Who qualifies as press for MAGIC fashion trade events?

Live Events:

  •  Writer/Reporter/Editor
  •  Blogger/Influencer
  •   Stylist/Wardrobe
  •   Publisher/CEO of Media Outlet
  •   Television/Radio Producer
  •   Photographer/Videographer 

Digital Events:

  •   Writer/Reporter/Editor
  •   Blogger/Influencer
  •   Publisher/CEO of Media Outlet

 

For both live and digital events, press must be associated with media outlets publishing relevant fashion coverage within 6 months of registration. 

 

*NOTE: Press qualification is subject to show management approval 

Who does NOT qualify as press for MAGIC fashion trade events?

Advertising sales representatives, marketing staff, promotion companies, social media, PR and advertising/branding/creative agencies do not qualify for press credentials. For any of our live events, these representatives are welcome to attend, but will need to register as a paid attendee. Please visit the Live Event page to learn more about joining our live events as an attendee.

What press credentials are needed to qualify?

Acceptable credentials include a business card from a print, broadcast or media organization in an editorial position (with individual's name and title listed) AND one of the following:

  • Byline of editorial credit from a recently published article specific to the fashion industry.
  • A website showing a current by-lined article published in an approved media outlet within the past six months.
  • Freelance writers and photographers must present a letter of assignment from an approved publication to be granted a press badge. Freelance writers or columnists not on an assignment must provide a copy of an industry-relevant by-lined article, published within the past six months in an approved media outlet.

Looking to register as press for one of our upcoming events?

Contact our Press Customer Service Desk at [email protected]

 

Have Additional Press Related Questions?

U.S. Phone

+1 (877) 554-4834

International Phone

+1 (218) 740-6873