View important show information, including dates, times, location and venue details.
Event & Attendee Registration Hours
Tuesday, February 9
9am - 6pm
Wednesday, February 10
9am - 6pm
Thursday, February 11
9am - 4pm
NOTE: Show will be open from 8AM-9AM, each day, to accommodate high-risk guests
(i.e.: elderly, pregnant, high risk due to health concerns) to visit the show floor, prior to full show open.
Discover noteworthy brands, learn about the must-shop trends, and get a preview of the live event!
Health & Safety
With safety at the forefront, MAGIC Pop-Up Orlando will feature a limited footprint of buyers and brands guided by “Informa AllSecure”, a detailed protocol to provide the highest levels of hygiene and safety.
Exclusive Hotels Deals
We've negotiated exclusive rates at leading Orlando hotels near The Orange County Convention Center to make your trip more affordable. Rooms at the group rate are limited so we encourage you to book early.
The MAGIC Mobile App
The official mobile application for MAGIC events. Retrieve your digital badge, view all event info and brand lists, access planning tools and show resources and receive up-to-the-minute notifications - Stay connected with the community!
Education & Daily Happenings
Daily discussions with players in the fashion and retail industries. Gather industry information and learn how to grow your business with workshops from our favorite partners and speakers in the MAGIC Pop-Up education space.
HELP DESKS
Need help navigating the show? Stop by one of our help desks and let our knowledgeable staff get you where you need to go.
WIFI
WI-FI will be available at the Orange County Convention Center.
COAT AND BAG CHECK
Coat and Bag Check available at the Orange County Convention Center.
WHAT YOU NEED TO DO BEFORE THE SHOW
VIP ITEMS TO PACK
SHOWTIME PLAN-OF-ATTACK
Have questions about MAGIC Pop-Up Orlando? Check out our answers to frequently asked questions.