MAGIC is a high-energy fashion experience and home to the largest selection of trend, young contemporary, modern sportswear, apparel, footwear, and accessories brands.
Fusing scale with curation to drive commerce, creativity, and connections, MAGIC joins a global audience of retail buyers – from big-box to boutique – together with influencers, media, and industry thought leaders. MAGIC is more than just an event: it’s a deeply rooted community and a place brands & retailers call home.
UPCOMING EVENTS
Sponsored Content
Fashion brands face a unique set of requirements and challenges when it comes to business management software solutions. Building on industry insights and the expert perspective of Zedonk, a leading ERP system purpose-built for fashion, we highlight how brands can improve efficiency, increase sales, reduce operational costs, and profitably scale their businesses though more advanced digital solutions.
CONNECT & COLLABORATE
From east coast to west coast, MAGIC is trusted by the top brands and buyers.
Brand & buyer sampling from 2023 MAGIC events
Want to showcase your brand to the MAGIC community?
STAY CONNECTED WITH OUR COMMUNITY
Discover the latest fashion events, insights, trends, and more. Follow, like, and share with @magicfashionevents on TikTok and Instagram.
#MAGICLV | #MAGICNY | #MAGICNashville
INDUSTRY INSIGHTS, EDITORIALS & EDUCATION
MAGIC is all about commerce and content, see below for key articles and business resources.
MAGIC DIGITAL ISSUE VOL. 6
From astro-inspired trends in Las Vegas, to a fresh take on tailoring in New York, and love for local brands in Nashville, explore each city's unique point of view and notable moments on our journey this season in the MAGIC Digital Issue Volume 6.
DIGITAL DISCOVERY SESSION
AW 23/24 Trend Series - Women’s Trends
Inspiring beyond the obvious, Informa Markets Fashion, in partnership with leading global forecasting agency, Fashion Snoops (FS) presents the upcoming women’s trends for AW 23/24. Beginning with cultural shifts informing design, FS experts will unpack new aesthetics, upcoming color direction, and key products across women’s apparel, footwear, and accessories.
Also available for download is a supporting takeaway guide which presents an in depth summary of design aesthetics that are examined during the presentation.
FASHION TECH SERIES
Informa Markets Fashion has teamed up with the global forecasting agency Fashion Snoops to present, The Fashion Tech Series, a multi-part series where we demystify the latest technological developments shaping the year ahead, from artificial intelligence to Web3; highlight specific success stories from those already forging a new path forward; and how these new opportunities can be applied to the key areas of the fashion vertical: Sourcing + Supply Chain, Design, Retail, and Marketing.
INDUSTRY INSIGHTS
EDUCATION
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