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MAGIC Las Vegas is where you’ll find your next bestseller. Register now to shop new to the scene brands as well as all your familiar favorites – both domestic and international. Enter a new market, discover unique business opportunities, and stock your store with all of the must-haves for next season.
Attendee Qualification
MAGIC Las Vegas attracts top buying power season over season drawing in retail buyers from boutiques to e-commerce sites to chain stores to big-box and department stores – and everything in between. And the best part? All verified purchasers attend for free.
Our events are not open to the public and are intended for fashion professionals and approved attendees only. All attendees – purchasing and non-purchasing – must be verified by show management to determine the nature of the company's and/or individual’s relationship to the fashion industry.
Trusted by the Industry
Trusted by thousands of key industry professionals.
“This is the best part of the job for all of us. Being here, meeting people, chatting about what people are having success within different markets, what people feel is emerging on the trend front, [MAGIC] is just vital to stay connected and inspired."
ASOS
Senior Footwear Buyer
"We come to a trade show like MAGIC because we want to find something that's new and exciting, and then being able to find other private label vendors as well as it's a big part of the business. There is a lot of value at this show, and it is worthwhile to attend."
FREE PEOPLE
Buyer
"We come to MAGIC every year. It’s our biggest show. We get [buyers] from all over the country with diverse backgrounds. And it is a very fun experience."
THML
Trade Show Representative
Attendee Checklist
View our thoughtfully crafted checklist to help you prepare for a successful pre-, during, and post-event experience.
Leading Exhibiting Brands
Building a vibrant community for impactful connections and collaborations, where ideas are shared, partnerships are forged, and exciting business prospects are explored.
*Brand sampling from past MAGIC Las Vegas events.
Attendee Registration
Don't miss out on the opportunity to level up your store's inventory for the upcoming season – register for MAGIC Las Vegas now.
Innovate, Collaborate, Elevate
Enhance your MAGIC Las Vegas 2025 journey with our newly launched Hosted Buyer and Refer-a-Friend programs, created to connect you with opportunities and rewards.
Hosted Buyer Program
Gain VIP access, personalized scheduling, and exclusive opportunities to connect with top brands and accelerate your business at MAGIC Las Vegas.
Application coming soon
Refer a Friend Program
Grow your network and earn rewards with our Refer-a-Friend program at MAGIC. Invite your friends to join our February '25 events and gain exclusive perks in return.
Coming soon
Buyer FAQs
Review frequently asked questions designed to answer your most pressing concerns and ensure seamless event experience.
Coming soon
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