PR & Marketing During COVID-19: Four Must-Read Articles

With the influx of content surrounding the current state of business, we scoured the internet to provide key articles to help you navigate these challenging times.

March 23, 2020



We've scoured the internet to provide key articles to help you navigate these challenging times. Here, we highlight four articles with PR & marketing tips that we found particularly insightful.

1. PR Week: How Brands Handle Their Comms During The Coronavirus Crisis

PRWeek compiled insights from top public relations executives on how companies can navigate their communication strategy during this time of uncertainty.

 

2. AD Week: How to Survive a Brand Quarantine During Coronavirus

In this comprehensive post, ADWeek reveals what companies might consider when pivoting their overall marketing and PR strategies.

 

3. Footwear News: What Your Brand Should Not Do on Social Media During the Coronavirus Crisis

In this social media-focused overview, experts weigh in on the do’s and don’ts during the Coronavirus crisis.

 

4. Fast Company: Why Every Brand You Ever Bought Something From is Sending You Coronavirus Emails

Fast Company categorizes brand email communication during the Coronavirus crisis into 3 buckets and shares what we can learn from them.

For more resources on navigating COVID-19 click here.

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